One major problem with tech journalism is that most of it is based on regurgitating marketing materials and press releases. Microsoft for decades has spent huge truckloads of cash on marketing campaigns to burnish their image, from traditional advertising to astroturf comment campaigns across tech journalism boards. Being a prime source of tech advertising dollars, it was rare to find a PC magazine that was willing to bite the hand that fed it and independent commentary was flooded with astroturf. (The Natalie Portman/grits trolls weren't the only reason Slashdot introduced its moderation system.)
So as expected the comments ...